Where did all the flavors go?

No need to worry—your favorite flavors haven’t been discontinued! BUILT is experiencing rapid growth, expanding into major retailers like Walmart, Sam’s Club, Costco, Amazon, and more to make our products even more accessible. With this expansion, some flavors may be temporarily out of stock, but they’re not gone for good! We’re working hard to restock as quickly as possible, so check back soon—your favorites will be back before you know it!

Why Higher Prices for Canadians?

Oh, Canada! We adore you—but why the higher prices? It’s those sneaky tariffs! When we ship north, customs hits us with a “welcome tax” (think of it as a cover charge, minus the velvet rope). We’d love to push it off and keep the price the same as always, but no dice. So, prices are a tad higher to keep the Puffs coming. Sorry, eh—it’s not you, it’s the trade rules! If you have any questions, feel free to reach out, support@built.com

Due to the high volume of orders, there may be slight delays in processing and shipping. Rest assured, our team is working hard to get every order out as quickly as possible. We appreciate your understanding and promise your Built favorites will be on their way to you very soon!

Why are there more Built Puff options than Built Bar options?

We have seen a lot more demand for Built Puff than Built Bar. We’ll continue to offer bars on our website in select flavors, but fewer than we’ve had previously. We do plan to have occasional limited release bar flavors come throughout the year. We consistently monitor demand and consumer feedback & appreciate your support and effort in contacting us.

What is the difference between a Puff and a Bar?

Both BUILT Bars and BUILT Puffs are designed to provide delicious, protein-rich snacking options. However, they differ mainly in texture and form: BUILT Bar: BUILT Bars have a nougaty texture that makes them chewier and generally leaves you feeling fuller and more satisfied. BUILT Bars are known for their rich flavors and have a delicious chocolatey coating, providing a satisfying snack that's both nutritious and indulgent, packed with protein to support muscle recovery and satiety. BUILT Puff: A BUILT Puff, on the other hand, has a lighter, airier texture, reminiscent of a marshmallow. Made with a proprietary blend of whey and collagen proteins, It's designed to offer a different eating experience, catering to those who prefer a softer, less dense texture. Like the BUILT Bars, BUILT Puffs are also high in protein and covered in a chocolatey coating, providing a guilt-free treat that satisfies sweet cravings without compromising nutritional goals. Both products are created to support a healthy lifestyle, offering a convenient source of protein in a tasty, snackable form. The choice between a BUILT Bar and a BUILT Puff might come down to personal texture preference and the desire for either a chewy or a fluffy, light snack.

What is the shipping cost?

Most orders ship FREE across the USA! However, for orders under $19.99, a $7.95 shipping fee applies. For our Canadian customers, there’s a $5.00 shipping fee, which includes all taxes and duty fees—no hidden costs, just seamless delivery!

Is the chocolate on Built Bars and Puffs different?

Built Bars and Puffs are transitioning to now use compound chocolate for a smoother, mess-free bite with the same great flavor. Plus, with Built’s taste guarantee, if it doesn’t meet or exceed your expectations, we’ll replace it free of charge!

I saw a flavor I wanted a few weeks ago but I can't find it on the site, where is it?

At Built, we’re proud to manufacture and ship all our bars ourselves—because of that, we can bring you Limited Time Only flavors (LTOs) on the regular! Some fan favorites might make a comeback, but most LTOs are a one-and-done deal—once they’re gone, they’re gone! Don’t worry, though—we’ve got your back with a lineup of classic flavors that are always available. To spot an LTO, just look for the "Limited Release" tag. If it’s tagged, you’ll want to snag it while you can. If not, it’ll be here waiting for you on your next visit. Happy snacking!

What is product protection?

Product Protection covers your package from loss, damage, or theft. In the case that your package is affected, we will replace it for free. This does not include physical packaging of any kind.

Can I return or exchange a flavor?

We do offer a one-time Taste Guarantee! If a flavor doesn't meet your expectations, we can provide you with a gift card for a new box on your next order.

Pink Lemonade Squeeze

$29.99

Shipping is FREE for this product.

Product variants

$29.99

BUILTBlue Razz Blast

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product info

1 Box of 12 Pink Lemonade Squeeze Sour Puff

Introducing BUILT Sour Puff! The marshmallowy, protein-packed, goodness of BUILT Puff you know and love, with a tangy center -- a sweet and tart coating -- and topped with crunchy sugar sprinkles!

Pink Lemonade Squeeze delivers a refreshing zing of classic pink lemonade candy flavor, blending bright citrusy tartness with a smooth, sugary sweetness that hits like a nostalgic summer sip in every bite.

Macros

Protein

16 grams
Calories

150 calories
Sugar

8 grams
Quantity

1 Box of 12
Texture

Pink Lemonade Squeeze delivers a refreshing zing of classic pink lemonade candy flavor, blending bright citrusy tartness with a smooth, sugary sweetness that hits like a nostalgic summer sip in every bite.
Flavor

Pink Lemonade Squeeze Sour Puff

Made with

Ingredients

Protein Blend (Collagen, Whey Protein Isolate), Sugar, Glycerin, Water, Palm Kernel Oil, Gelatin, Citric Acid, Natural Flavors, Phosphoric Acid, Sunflower Lecithin, Salt, Cultured Dextrose, Carnauba Wax, Confectioners Glaze, Natural Colors (Sweet Potato Concentrates, Carrot Concentrates, Beta-Carotene), Nonfat Dry Milk.
Contains

Milk, Soy
May contain

Peanuts and Tree Nuts

Introducing

BUILT Pink Lemonade Squeeze Sour Puff

, the sweet and tart treat everyone’s talking about.

Overall rating: 4.5256543 / 5 from 955 reviews.

AI Generated Review Summary

Pink Lemonade Squeeze Sour Puff offers a refreshing blend of tangy and sweet flavors, with a marshmallowy texture and protein-packed goodness. Customers have mixed opinions on the puffs, with some loving them and others finding them their favorite.

Summary topics

Flavor Profile (63%): Many customers loved the flavor, describing it as great, fantastic, and the best they've tried.
Puff Quality (9%): Customers expressed differing viewpoints regarding the sour puffs, with some loving them while others found them their favorite.

Review topics: [size, flavor, bite, order, feel, sweetness, shipping, bars, texture, treat, box, puffs, combo, favorite, expectations, watermelon, lemon, sugar, mix, sours, kick, benefits, blend, mango, consistency, goodness, tooth, lemonade, candy, apple].

Review highlights

"I love the sour flavor and the texture." — Laura Z.
"The sour is not overpowering, and the flavor is great!" — Lisa
"The flavor is so delicious, it’s definitely my favorite!" — Jaime P.

Reviews

Love love

"I love all the built puff bars! So soft, amazing texture, perfect amount of sweet. I also love the low calories which makes it the perfect little high protein snack."

— Nicole B. (5/5)

"SO SO SO GOOD. taste just like watermelon sour patch kids (one of my favorite candies). I would eat this for every meal everyday if it wasnt so expensive. However I will pay for these every time I have extra money. As a vegetarian this is definitely my favorite protien source!:)"

— sophia (5/5)

I like the flavor

"This was my first time trying this flavor, and I really liked it. It had a strong enough sour flavor, but not overpowering. I liked the taste of the watermelon flavor. I’ll get it again and recommend it to others. I like these puffs because they are marshmallow like texture. I’ll eat them room temperature and sometimes from the refrigerator."

— Nick H. (5/5)

Love the sours!

"If you like sour patch kids or the like, you will like these. Personally, I would love them even more sour but, all of the sour bars flavors are my favorite out of all flavors. Any temporary flavors need to be made permanent and I definitely will encourage even more flavors development. I eat 1-2 bars everyday."

— Francis M. (5/5)

Wrong product

"I love built puff, it’s my favorite protein bar, but I’m very disappointed. I was sent a variety pack instead of the pink lemonade bars that I ordered labeled as pink lemonade. I usually order off of Amazon but I tried the website specifically for the flavor. Will likely go back to ordering from a different platform."

— Ella (1/5)

Love the Sour Puff Built bars!

"Absolutely love these Sour Puff Built bars! The Watermelon Splash might be my favorite flavor so far. These help with my occasional sweet tooth and give me some added protein at the same time. Definitely recommend if you like sour gummy-type candy!"

— Nancy M. (5/5)

Wowwwwww

"The best word to describe this bar is simply scrumptious, the flavor of watermelon is spot on, it's truly my favorite !!!! The sweetness and tangy zing together are amazing!!"

— tammy w. (5/5)

Best Fave Flave — I NEED them

"I absolutely love these!! I can get some of the flavors locally but not this one. Unfortunately I’m in Louisiana HEAT 🔥🔥🔥 and can’t order because they’ll melt— I need these desperately 😂 🍉 🍉"

— Ginsin (5/5)

Inedible

"The bars were all in different stages of being melted. It caused the wax to separate and the bar itself just stuck to paper. I won’t be ordering from company online again unless they start shipping with ice and insulation. I wasted a lot of money on boxes of Built bars that are all inedible. The melting changed the taste and structure of bar. Maybe in Winter it might be okay???? But it it’s warm It’s a complete waste of money."

— Shelly M. (1/5)

Perfection!

"I love the sour puff bars! Literally my favorite flavors. Watermelon is light and sweet and just perfect when I need a sweet treat with an added bonus of protein. Literally can’t go wrong with most of the sour flavors. (The pink lemonade is the only one I wasn’t a fan of). Can’t wait to try any more they come out with. Please never stop making these!"

— Nichole K. (5/5)

Q&A

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"Oh, that's good!"

MY FAVORITE
BUILT bars have become my favorite! Unmatched flavor and nutrition in every bite.
-Natalie R.
SO YUMMY
These are so yummy! They completely redefine what a protein bar can taste like. A game-changer!
-Lisa S.
AMAZING
BUILT bars are absolutely amazing! The perfect blend of texture and taste, they make hitting my protein goals deliciously easy.
-Trent L.

Pink Lemonade Squeeze

h

product info

Macros

Protein

Calories

Sugar

Quantity

Texture

Flavor

Made with

Ingredients

Contains

May contain